social media

Using Facebook as a Launch Pad for Your Business in Social Media

Using Facebook as a Launch Pad for Your Business in Social Media

Facebook can do a great deal for any business provided you put effort into maintaining your profile. Many who have negative experiences using social media for promoting a business fail from lack of effort. You can’t simply provide a few posts of information and expect visitors to flood your website or physical location. Like anything(…)

Promote Your Business Through OrangeSoda social Media Marketing

Social media sites continue to grow throughout the United States and the World. There are too many advantages of social media to go through and identify each one; however, one of the biggest advantages of social media from a business perspective is the ability to advertise for relatively cheap. OrangSoda social media marketing professionals have(…)

How Far Can The Law Control Social Media?

The open nature of the Internet makes it a bewildering place for newcomers. Back in 2009, security breaches and illegal activities led computer giant IBM to state “that the Internet has finally taken on the characteristics of the Wild West where no one is to be trusted.” What are law enforcement agencies dealing with? Just(…)

How to Time your Facebook Posts to Increase Engagement Rates?

Facebook has users from all over the world, logging in pretty much all through the day, sharing, liking and communicating. When it comes to Facebook, as surprising as it may sound, timing is really important. What you say doesn’t just need to sound good enough to get noticed, it also has to be posted at(…)

The Modern Day Buyer and the Social Media Movement

It’s an undoubted fact that the sales process has evolved significantly over the last few years. Indeed, it’s almost indistinguishable from its decade-old counterpart, what with the true dawning of the digital age and, more over, the advent of social media; the buyer now has more knowledge, more power and is altogether more aware of(…)

Facebook Vs Pinterest: 5 Things We’ve Learned

Social media platforms have proved to be very useful within the world of business in recent years and it seems that every company worth their salt has a profile on at least one social media platform. Uses vary from brand awareness and search engine optimization to cultivating a forum style environment for communication with customers.(…)

Senior Citizens and Social Media – Are Seniors Using Facebook?

We naturally think of social media as the province of the young and hip. Our stereotypical image of a new-media-savvy person is young, spectacled, and nerdy, clad in sneakers and T-shirt, with a tattoo or three and an occasional piercing, slurping Red Bulls and munching junk snacks while hiding his lingering acne. Older people, we(…)

Social Media Is Tool Behind Betty White Success

Many people have heard that Betty White was recently on Saturday Night Live, the popular evening variety and comedy show. While she may not seem like the typical comedian or performer for this venue, it is in part the success of Facebook and other social media networks that has helped her to do so well.(…)

How To: Leverage Facebook as a Freelance Job Search Tool

The constant challenge of freelancing lies in continually creating ways to market oneself and drum up repeat and new business. This is rarely, if ever, an easy thing to accomplish. The good news is, with the explosion in social media, this has become a slight bit easier. We all know social networks such as Twitter(…)

Protect Your Facebook Privacy with These 3 Settings!

In December, Facebook implemented yet another round of controversial privacy updates and changes in an effort to compete more widely with the more open social networks like Twitter. As part of this update, Facebook implemented a “transition tool” which appeared at the top of Facebook homepages this past month with its own selection of recommended(…)