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How to Use Your Image Galleries on Facebook

How to Use Your Image Galleries on Facebook

If you have any experience in sales, you know that allowing people to look at a product is a big part of persuading them to buy. In fact, one of the things that have made Internet commerce so successful is that people can look at products repeatedly without driving down to a store to do it. This sets up a scenario where the potential customer is in a no pressure situation and can look over the product as much as they want without somebody harping on them to go ahead and buy. You can use this on Facebook to great advantage.

Images Need a Point

Look at some of the pages set up by businesses and you’ll see that some of the images they include are useless. They might have a picture of their storefront, a picture of some of their employees doing something that looks like fun and so forth. These might help to humanize the business a little bit, but it doesn’t really sell anything directly.

When you post an image to your page, make sure that there’s some sort of a point to it. For example, if you are launching a new product, post pictures of it so that you can entice people to buy. There is another way that you can utilize this strategy to great effect.

Check Other Venues

If you’ve shopped on Amazon.com recently, you’ve probably noticed that users can upload images of products and add them to the description, if they are approved by Amazon itself. One of the things you might want to do is look at your product as it is featured on sites like Amazon and see what images of that product are currently in use. Post different images of the product on your Facebook page.

This gives people a reason to check out your page, as they will be able to look at the product in a different light. It’s also extremely inexpensive to do this and, once you have the picture up there, it can keep paying off indefinitely.

The same applies to videos and other types of content. Take a look at how your product is represented on other pages and use your Facebook page to fill in the blanks for customers who may be interested in that product. If someone is online shopping for one of your products, there’s a good chance that they’re going to check out your Facebook page at some point. This provides you with an opportunity to make an impression.

People Pictures

There is room for pictures of your employees on your Facebook page. You should be creative about this, however. Generic snapshots of your employees standing in front of a piece of machinery or similar content really doesn’t offer your Facebook fans anything of substance.

Consider giving your fans a little peek into how your products are produced. For example, imagine that your company sells guitars. You could post pictures of the luthiers working on the guitars and that might make a big impression on the people who are interested in your products. They’ll actually be able to see people putting your products together and the care that goes into that process.

If you want to feature a lot of images, WordPress themes allow you to include them on your site very easily. You can also use these themes with other social networking sites, such as Flickr, and draw your image stream directly from them. One of the advantages of having your own domain is that you can be a bit more casual about images and include a whole lot of them for people to browse through, simply because the venue is a bit slower moving than Facebook.

Leveraging Facebook Page Image Galleries for Business

If you have any experience in sales, you know that allowing people to look at a product is a big part of persuading them to buy. In fact, one of the things that have made Internet commerce so successful is that people can look at products repeatedly without driving down to a store to do it. This sets up a scenario where the potential customer is in a no pressure situation and can look over the product as much as they want without somebody harping on them to go ahead and buy. You can use this on Facebook to great advantage.

Facebook Images

Images Need a Point

Look at some of the pages set up by businesses and you’ll see that some of the images they include are useless. They might have a picture of their storefront, a picture of some of their employees doing something that looks like fun and so forth. These might help to humanize the business a little bit, but it doesn’t really sell anything directly.

When you post an image to your page, make sure that there’s some sort of a point to it. For example, if you are launching a new product, post pictures of it so that you can entice people to buy. There is another way that you can utilize this strategy to great effect.

Check Other Venues

If you’ve shopped on Amazon.com recently, you’ve probably noticed that users can upload images of products and add them to the description, if they are approved by Amazon itself. One of the things you might want to do is look at your product as it is featured on sites like Amazon and see what images of that product are currently in use. Post different images of the product on your Facebook page.

This gives people a reason to check out your page, as they will be able to look at the product in a different light. It’s also extremely inexpensive to do this and, once you have the picture up there, it can keep paying off indefinitely.

The same applies to videos and other types of content. Take a look at how your product is represented on other pages and use your Facebook page to fill in the blanks for customers who may be interested in that product. If someone is online shopping for one of your products, there’s a good chance that they’re going to check out your Facebook page at some point. This provides you with an opportunity to make an impression.

People Pictures

There is room for pictures of your employees on your Facebook page. You should be creative about this, however. Generic snapshots of your employees standing in front of a piece of machinery or similar content really doesn’t offer your Facebook fans anything of substance.

Consider giving your fans a little peek into how your products are produced. For example, imagine that your company sells guitars. You could post pictures of the luthiers working on the guitars and that might make a big impression on the people who are interested in your products. They’ll actually be able to see people putting your products together and the care that goes into that process.

If you want to feature a lot of images, WordPress themes allow you to include them on your site very easily. You can also use these themes with other social networking sites, such as Flickr, and draw your image stream directly from them. One of the advantages of having your own domain is that you can be a bit more casual about images and include a whole lot of them for people to browse through, simply because the venue is a bit slower moving than Facebook.

About author

Anny Solway is a dedicated writer at ThemeFuse – a leader in the Premium WordPress Themes area. She likes to discover new ideas about internet marketing, social media and blogging.

How To: Move Facebook Photos To Picasa (Google Photos)

With the rise of Google+ folks are scrambling to transfer everything from photos to Facebook friends in an effort to build out their Google+ profiles as quickly as possible. With that in mind, I’m sure there’s more than one way to easily transfer your Facebook photos and albums to Google’s Picasa service (soon to be known as Google Photos). Here is one such service that makes this process very easy via a Chrome extension. The web app was developed by AmiWorks’ Aman Kumar Jain and Amogh.

Move2Picasa.com Chrome Extension

Move2Picasa.com Benefits:

The appropriately named Move2Picasa.com website allows for a seamless connection to your Facebook account and automatic migration of all of your Facebook photos and albums over to Google’s Picasa service. Obviously, your facebook likes, comments, etc will not be ported over during this process.

Move 2Picasa.com Drawbacks:

One drawback to this tool is the long process it takes to transfer photos from one platform to the other – it took a good couple of hours before my photos were transfered. Despite that fact, Move2Picasa.com seems to be the best viable solution for people who don’t mind the wait and would like to move only their photos to Picasa / Google Photos.

Another potential drawback is it’s all or nothing – you cannot transfer specific photos or albums at this point. That said, with Google’s advanced sharing settings it’s reasonable to assume most folks will want to transfer anything they had on Facebook to Google+ as well.

Happy photo sharing!

Now You Can Tag Pages in Facebook Photos

Facebook has launched a new feature today for photo tagging that is going to either make brands and celebs happy or nervous. You can now tag photos with a brand, product, company or person’s Facebook page very similar to the way you tag your friends in photos in the past.

Facebook says that a Page can be tagged anywhere that someone can view a photo in the photo viewer. These photos will appear on the Photos tab on the Page, and not on the Wall and a Page can be tagged by anyone on Facebook, not just people who have Liked a Page. It is important to note that, for now, the feature is restricted to pages that fall into the People and Brands and product categories.

Tag Brands in Photos

Have you tried out the new tagging feature? Do you think this will help bring in more fans to business pages?