If there is one thing that Facebook has gotten good at over the last few years it is in its ability to generate publicity and to create growth for themselves. This is true for many reasons and continues to occur. Due to the extensive increase in ads on Facebook, and mind you these are only self generated ads on the homepage, not even outside ads, they have surpassed Yahoo and Microsoft in their number of impressions. This just shows, not only how much they have grown, but also how much they do and how well they relate to their customers if they are willing to click and use them. One thing...

When Microsoft invested $240 million to take a small stake in Facebook, the deal almost more about securing an ad deal as it was an equity investment. Now, almost two years later, Microsoft is starting to see some of its advertising pulled as Facebook continues to create its own ad options and revenue models. According to BusinessWeek, Facebook has dropped Microsoft’s banner advertising in several international markets, and is now considering the same in the U.S. markets. Microsoft serves fairly generic banner advertising on Facebook. As the display advertising market continues to...