One could argue a “Facebook Like” is the new “link” for SEO. One could also say the total of ”Likes” and comments is a measure of important or influence depending on the source. One thing we do know, however, is engagements such as a “Like” influences Edgerank and can catapult your content into the ever-important [...]
For those of you running Facebook Advertising, you’ll want to listen up to the recent updates Marin Software recently announced. Perhaps, better known for their paid search management software, Marin’s partnership with Facebook has put them at the leading edge of performance marketing tools. Facebook advertising tends to require more time and upkeep due to [...]
Facebook is an incredible place to connect with friends, communicate with your favorite brands and catch up with far-away family, but it can also work to your advantage in your career and other areas of your life if you use it correctly. With the explosion in popularity of Facebook in recent years, it doesn’t matter if you’re [...]
Does posting to Facebook via third-party apps make any difference on the number of ‘Likes” and/or comments your posts receive? What about Facebook’s algorithm? Does the algorithm discriminate or suppress content management applications? The Facebook Posting Test The creators of Edgerank Checker, Applum, decided to try and find out by reviewing more than a million Facebook updates [...]
Facebook insights is a fairly good feature for fan page owners, if you are not using it; you are greatly missing out on all sorts of reports and statistics which are vital to steering your page into the right direction. There is one problem though, for those who are familiar with Google Analytics, Facebook insights [...]
Many of you may have already seen this update a few days ago, but Facebook just rolled out the beta version of the new Facebook Insights for Pages. For those interested, below is a quick recap. Aside from the aesthetic changes, there are several important new data points now available (including an explanation for the [...]
If you’ve logged into your Facebook account lately, it’s likely you’ve taken notice of a number of new features. With that in mind, I wanted to share some updates about Facebook’s most recent product launches and provide you with details to share with your colleagues and clients. Facebook believes that businesses will be better in [...]
As you probably already know, Facebook made some major announcements during their f8 developers summit in late September. The important question resulting from these announcements is, what does this mean for advertisers? I will personally wait until some of the dust settles to make any hasty judgements, however, one thing is for certain: Brands will have [...]
There has been a lot of press and conversation around the launch of Google+. One thing that has been glaringly missing from the new social network, however, is a ‘place’ for businesses to promote their brands – such as Facebook Pages. To make that issue even more obvious, Facebook has just released Facebook for Business [...]
I recently wrote about a Facebook security update for apps that kicked in on October 1st. It looks like Facebook will be making some changes to FBML as well in the near future. While you haven’t been able to create FBML apps since March, they still work. That’s not going to be the case in [...]
by Jon Clark Facebook
Does posting to Facebook via third-party apps make any difference on the number of ‘Likes” and/or comments your posts receive? What about Facebook’s algorithm? Does the algorithm discriminate or suppress content management applications? The Facebook Posting Test The creators of Edgerank Checker, Applum, decided to try and find out by reviewing more than a million Facebook updates [...]
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