Facebook Marketing and Advertising Tips

As with all marketing channels, you must consider the mindset of the user. Unlike advertising on Google or Yahoo you need to think about targeting a user (or group of users) who is part of a demographic rather than a specific keywords.  The concept of targeting a ‘query’ needs to be thrown out the window!(…)

Breaking: Facebook Being Integrated into Playstation 3

Xbox LIVE recently released a Dashboard Update that adds social networking integrations with Facebook, Twitter and last.fm. While not available to everyone the preview mode is being syndicated to beta testers and will go live to the public in short order. Perhaps trying to play catchup with Microsoft, Sony apparently has plans to add its(…)

Foo Fighters to Stream Live Concert on Facebook Tomorrow

The Foo Fighters will be streaming a live concert starting at 7 PM PST tomorrow night on Facebook. RSVP to the event, and stream it live. As with Facebook’s other recent video streaming events, users will be invited to update their status messages with their thoughts about the concert, which will draw in even more fans(…)

Breaking News: Facebook & Myspace in Content Sharing Talks

Welcome to the inaugural post of Only Facebook! It seems fitting that we kick off the blog with such breaking news – the Telegraph.co.uk announced earlier today Myspace and Facebook are engaging in talks around sharing content. MySpace’s CEO Owen Van Natta is quoted as saying “we are in talks with Facebook, and other sites,(…)

Facebook’s Most Mentioned Topics of 2009

Facebook, using the millions of daily status updates at its disposal, has announced their ‘most discussed’ topics of 2009. According to the analysis, it would appear that Facebook users care a great deal about: family (#5), Facebook apps (#1), Lady Gaga (#12), and, yes, even Twitter (#10). How Facebook Performed the Analysis Dubbed Facebook Memology,(…)

New Productivity Study Suggests Facebook Costs Billions

An IT Consulting Company – Morse-  estimates that use of social networking sites in general (of which Facebook makes up the vast majority of usage) cost employers upwards of $2.25 billion each year in lost employee productivity. This report is adding fuel to an ever increasing debate surrounding the ban of Facebook in the workplace.(…)

Facebook Consumes 5% of All Time Spent Online

Facebook, with over 350 million members, is now the Internet’s ultimate time waster. Members are now spending more time on Facebook than any other website including Google, YouTube and Yahoo. But there’s more. According to comScore, in the U.S. during November, 5.5% of all time spent online was spent browsing on Facebook. This more than(…)