Facebook, with over 350 million members, is now the Internet’s ultimate time waster. Members are now spending more time on Facebook than any other website including Google, YouTube and Yahoo.
But there’s more. According to comScore, in the U.S. during November, 5.5% of all time spent online was spent browsing on Facebook. This more than doubles last years time consumption.
Also according to Comscore, Facebook passed 100 million unique visitors in the U.S. for the first time during the month and moved up one spot to become the fourth most popular website in the U.S. based on traffic.